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Sales Executive CV Template (Text Format)

PERSONAL STATEMENT

Results-driven sales executive with 8 years of experience in sales strategies, customer relations, and product promotion. Track record of securing new clients and mentoring high-performing teams. Possess strong interpersonal skills and am eager to use my background in customer advocacy to boost sales and support the long-term expansion of [Company Name].

 

WORK EXPERIENCE

The Access Group, Loughborough
Sales Executive | Jan 20XX–Present

  • Oversee numerous sales-based operations, including bid development, contract negotiations, and strategic partnerships with key decision-makers and senior executives
  • Represent the business at 47 trade events to boost exposure and acquire market share
  • Attend monthly meetings to discuss new strategies and upcoming revenue estimates based on client orders
  • Prepare and execute weekly sales plans ahead of meetings with government organisations and retail-buying groups to secure new business opportunities and develop leads
  • Maintained margins of 47% by collecting market and customer data to promote the business to external clients
  • Increased customer conversion rates by 20% by successfully employing new upselling and cross-selling strategies to offer special deals, which in turn exceeded quarterly company goals by 17%

Smith & Sterling LTD, Bradford
Sales Support Specialist | Sep 20XX–Dec 20XX

  • Helped the company surpass £3.5 mil. in annual sales by implementing a new online ordering and reservation system that facilitated order processing and fulfilment times
  • Maintained knowledge of current payment policies and exchange practices, administered all point-of-sale opening and closing procedures, and processed cash and credit transactions
  • Informed customers about deals and promotions by offering discounts and providing additional benefits to those who extended their online subscription
  • Resolved 15+ customer complaints over the phone every week by relaying specific issues to the proper senior representative and checking back with clients to ensure everything was dealt with appropriately

Relish Sales, Leeds
Sales Assistant | Jul 20XX–Aug 20XX

  • Greeted customers as they entered the store, assisted them with locating items, and suggested different product options that would meet and exceed their shopping needs
  • Increased customer retention rates by 15% by addressing complaints promptly, answering questions about store policies, and educating clients about the benefits of online ordering
  • Achieved 98% positive feedback for 2 consecutive years by developing and executing promotional sales and marketing plans while resolving customer service issues both in person and over the phone
  • Restocked merchandise displays and rearranged items on shelves, ensuring the sales floor was visually appealing to highlight new styles, attract customers, and enhance sales

EDUCATION

Leeds Beckett University, Leeds | 20XX–20XX
BA (Hons) Business Management — Upper Second-Class Honours (2:1)

  • Relevant Modules: Business Accounting, Economics, Marketing Principles, Human Resource Management

Leeds West Academy, Leeds | 20XX–20XX

  • A-Levels: Business Studies (A), Economics (A), English (B)
  • GCSEs: 10 A*–C, including English, Maths, and ICT

ADDITIONAL SKILLS

Computer

  • MS Office Suite (Word, Excel, PowerPoint)
  • Salesforce

Professional

  • Sales operations
  • Product promotion
  • Marketing
  • Negotiation
  • Customer service
  • Team leadership
  • Critical thinking
  • Problem solving

HOBBIES & INTERESTS

  • Outdoor sports
  • Computing
  • Attending community events

Skills to list on your sales executive CV

Sales executives are responsible for selling a company’s products, either directly to consumers (B2C) or other businesses (B2B). This involves working with customers to understand their needs and proposing solutions that meet them, experience you should highlight when you write your CV (as well as your sales exec cover letter).

To land a job as a sales executive, you need to make a CV that shows your relevant hard skills (abilities that you learn through training, like product knowledge) and soft skills (aspects of your personality that make you a good salesperson, like communication skills).

Some more hard and soft skills to emphasise on your sales executive CV include:

  • customer service skills
  • positive attitude
  • self-motivation
  • independence
  • negotiation skills
  • cultural awareness
  • critical thinking skills
  • problem-solving skills
  • interpersonal skills
  • organisational skills
  • time management skills
  • persuasiveness
  • market research skills
Need more ideas?

Our library of CV examples has hundreds of tailored CVs you can use to fine-tune your job application and stand out from other applicants.

Sales executive job outlook in 2025 — things to know

According to the UK Earnings Explorer provided by the Office for National Statistics (ONS), sales executives in the UK earn an average annual salary of £38,039.

You can find information about the gender pay gap for sales executives on the ONS’ website.

Data source: The Office for National Statistics, an agency of His Majesty’s Government. The information contains public sector information licensed under the Open Government Licence v3.0 and reflects the ONS’s most recent salary (1/11/2023), gender pay gap (4/2023), and skills shortage data (6/2022).

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Lauren Mastroni, a CV expert with CV Genius.
Written by

Lauren Mastroni

Lauren Mastroni is a CV expert and careers counsellor dedicated to crafting engaging content and providing actionable advice that empowers people in their job searches. An enthusiastic contributor to the CV Genius team, Lauren has a passion for developing valuable resources for job seekers. Lauren holds an MSc in Psychology from the University of Derby. She enjoys learning all she can about the career space, and is committed to helping job seekers of all experience levels navigate the job hunt and advance their careers. You can reach Lauren at [lauren] AT [resumegenius.com].