Social media CV template (text format)

PERSONAL STATEMENT

Creative and data-driven Social Media Specialist with 3+ years’ experience producing high-performing video, photo, and design content across Instagram, TikTok, YouTube, and the web. Skilled in Adobe Creative Suite and Canva, with a track record of growing social audiences, boosting engagement, and aligning visual output with brand identity. Passionate about aesthetics, visual storytelling, and customer engagement in lifestyle and beauty sectors. Looking to bring proven content creation and campaign skills to your brand as Social Media Specialist.

EDUCATION

University of Westminster, 20XX – 20XX
BA (Hons) Digital Marketing & Visual Communication, 2:1

The Camden School For Girls Sixth Form, 20XX – 20XX
A-Levels: Media Studies (A), Photography (B), Psychology (B)

KEY SKILLS

  • Photography & videography (DSLR & mobile)
  • Video editing (Premiere Pro, Final Cut, CapCut)
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Social media content strategy
  • Influencer collaboration
  • Web banners & branded assets
  • Content scheduling (Later, Buffer)
  • Beauty and skincare sector knowledge

WORK EXPERIENCE

Digital Content Specialist, Sep 20XX – present
Lusso Skincare, London

  • Manage content calendars for 3 accounts
  • Design branded graphics, promo banners, and ads using Photoshop
  • Create daily content for IG and TikTok, growing followers by 110% in 12 months
  • Produced product demo videos, generating 8K+ average views per reel and increasing online consultations by 32%
  • Launched a mini-campaign featuring 4 micro-influencers, which led to 2.5K new Instagram followers and a 14% increase in Shopify store traffic over two weeks

Beautihaus Studios, Aug 20XX – Aug 20XX
Marketing Assistant, Birmingham

  • Edited and published videos of treatments for web and social platforms
  • Developed Instagram highlight reels and promotional carousels that boosted service booking click-through rates by 26%
  • Assisted in blog writing and SEO-optimised landing page creation for skincare and beauty trends

How to write a social media CV

An impactful social media CV lets prospective employers know you can help their brands grow and reach their business goals.

Here are four writing tips to help you create a perfect CV for a social media coordinator position.

1. Highlight your social media skills

Working in social media, you’ll need to collaborate with other marketing and sales specialists to boost the visibility of your employer’s products and services.

To do so, you may have to write engaging copy, create compelling images, or develop creative strategies to help your brand reach potential customers.

Because of the varied nature of your work, you’ll need to put diverse skills on your CV.

Here are examples of skills employers often look for on a social media CV:

 

  • Excellent knowledge of major social media platforms
  • Copywriting and editing skills
  • Marketing skills (traditional and digital)
  • Data analytics
  • Social media management software (e.g., Buffer)
  • Photo and video editing tools (e.g., Canva, Photoshop)
  • Search engine optimisation (SEO) expertise
  • Adaptability
  • Analytical skills
  • Communication skills
  • Creativity
  • Critical thinking skills
  • Organisational skills
  • Customer service skills
  • Multitasking
  • Project management

 

Read the social media job description carefully to understand the role’s responsibilities. Then make a CV that showcases your job-relevant skills to show employers you understand what they’re looking for in an applicant.

2. Write a compelling social media personal statement

Your social media personal statement should be 2–4 sentences and describe who you are, in addition to your years of experience, educational background, social media expertise, and top achievements.

Here’s an example of a detailed social media CV personal statement:

An example of a social media CV personal statement
Bold your years of experience on your social media CV to capture an employer’s attention.

3. Add measurable accomplishments throughout your bullet points

Social media is a results-focused business, so when writing your work experience section, back up your achievements with hard numbers that show the value they delivered to previous employers.

Here’s an example of hard numbers on this applicant’s social media CV:

Designed and executed campaigns on Facebook, TikTok, and YouTube, which led to an increase of 50,000+ followers within 3 months

Look at the employer’s social media channels. If you’ve handled accounts with similar numbers of followers or employed different marketing techniques that you think would help boost their channels, highlight these relevant experiences in your social media CV.

4. Include descriptive social media action verbs

Using emotional action verbs in your work experience section (e.g., ‘executed’ instead of ‘responsible for’) makes you look like an enthusiastic worker who takes initiative.

Below are some relevant action verbs for your social media CV:

Social Media CV — Action Verbs

executecoordinatecreate
designspearheadlaunch
collaborategeneratereport
strategisemanageincrease
analysecuratedevelop

Also use descriptive action verbs when you make a cover letter for your social media CV.

Social media job outlook in 2026 — things to know

According to the UK Earnings Explorer provided by the Office for National Statistics (ONS), social media marketers in the UK earn an average annual salary of £45,617.

You can find information about the gender pay gap for social media marketers on the ONS’ website.

Data source: The Office for National Statistics, an agency of His Majesty’s Government. The information contains public sector information licensed under the Open Government Licence v3.0 and reflects the ONS’s most recent salary (1/11/2023), gender pay gap (4/2023), and skills shortage data (6/2022).

A good example of a CV.
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Seb Morgan
Written by

Seb Morgan

Seb is a Certified Professional Resume Writer with 10 years of combined experience in career counselling and editorial work. With a MA in Communications from National Chengchi University (Taiwan) and a BA in East Asian Studies from the Autonomous University of Madrid (Spain), he helps job seekers translate their experience into employer-ready applications for UK and international job markets. Seb’s insights in CV and cover letter writing, interview preparation, and skill development have appeared in careers-focused and national media, including Onrec, Employee Benefit News, and The Sun. Reach him at [sebastian] @ [cvgenius.com] or via LinkedIn.