Ensure your CV format is structured to best highlight your unique experience and life situation.

Copywriter CV Template (Text Format)


Detail-oriented copywriter with 6+ years of professional experience producing high-quality content for company websites, print ads, and catalogues. Committed to creating clear and compelling SEO-friendly content to drive traffic, convert customers, and increase profitability. Looking to contribute my talent and experience to promote the Lululemon brand.


Wallmans | August 2019–Present, Cardiff

  • Produce creative marketing solutions from inception to deployment through diverse media, including ads, videos, websites, and social media
  • Increased relevant organic search traffic by 60% through keyword optimisation
  • Work closely with the Project Manager to create 50+ marketing materials per quarter
  • Boosted annual sales by 50% by producing creative, concise, and error-free content
  • Increased online audience from 500 to 6,000 over six months through targeted writing campaigns

Artisan du Chocolat | May 2017–November 2018, Cardiff

  • Led a team of web and graphic designers to develop compelling marketing materials crucial for promoting the brand and increasing  product turnover
  • Improved customer engagement and company reviews on Google from 2.3/5 to 4.2/5 within 3 months
  • Researched and created accurate and reliable content to build customer trust and generate leads
  • Developed creative briefs that reduced time wasted and increased productivity across all departments by 75%
  • Reflected the brand’s unique voice through e-newsletter and website landing page copy

Apricot | January 2015–May 2017, Limerick

  • Wrote conversion-driven copy for publication on the company website in compliance with the ASA and CAP codes of advertising practice
  • Created data-driven content on industry trends and customer needs to generate leads and increase traffic by 78%
  • Infused creative concepts with brand values across all product campaigns to boost landing page conversions by 50% in 4 months
  • Managed all aspects of content creation on a customer-focused landing page, raising consumer awareness scores by 26% in 3 months
  • Awarded staff member of the year award in recognition of excellent performance growing the company market share by 5%


Royal College of Art | 2007–2009, London, UK
Bachelors (Hons), Mass Communication

Limerick Institute of Technology | 2005– 2007, Limerick, Ireland
Diploma in Digital Marketing


  • Expert copywriting skills
  • Editing and proofreading
  • Skilled in search engine optimisation (SEO)
  • Content management systems
  • Project management
  • Excellent people skills
  • Fluent in English and Spanish
  • HTML
  • Google Analytics
  • Google Search Console
  • Trend analysis


  • Watching TV (BBC News and documentaries)
  • Playing football every week
  • Reading non-fiction books
  • Solving puzzles
  • Fishing

39 Skills to list on your copywriter CV

Before you begin writing, make sure you know how to write a CV in a way that best emphasises your strengths.

Copywriters create compelling advertising and marketing materials, including articles, digital content, and brochures. By successfully communicating with clients and understanding the product or service they’re promoting, copywriters use the written word to engage with customers.

Degrees in English, Journalism, and Marketing are useful for copywriting but not required because employers focus mostly on your previous work experience writing clear and concise copy.

As copywriting is a creative field, copywriters must have diverse soft skills (personality traits related to how you interact with others and approach work). But competitive copywriters will also have relevant technical skills (hard skills learned through training) related to marketing, such as WordPress skills.

So include copywriting hard and soft skills like the following on your CV to land your desired position:


  • Writing skills
  • Editing and proofreading
  • Good command of grammar and spelling
  • SEO
  • Google Analytics
  • Google Search Console
  • HTML
  • CSS
  • JavaScript
  • A/B testing
  • Conversion rate optimisation
  • Image optimisation
  • Microsoft Office
  • UI/UX experience
  • Keyword research
  • Headline creation
  • Industry-specific knowledge
  • Target audience analysis
  • Social media
  • Content management systems
  • Conceptual thinking
  • Interpersonal skills
  • Communication skills
  • Marketing strategy
  • Unique content creation
  • Trend awareness and analysis
  • Storytelling
  • Research
  • Teamwork skills
  • Brand awareness and understanding
  • Attention to detail
  • Computer skills
  • Time management skills
  • Critical thinking skills
  • Ability to work under pressure
  • Project management
  • Marketing software (e.g., Hubspot, Mailchimp)
  • Multitasking skills
  • Organisational skills


Didn’t get everything you were looking for on this page? You can find more free-to-download CV templates online, or use an online CV builder and cover letter builder to create a copywriter job application in minutes.

Aaron Case headshot
Written by

Aaron Case

Aaron Case is a CPRW & Senior CV Expert at CV Genius with 8+ years of experience in writing and career resource spaces. Job seekers around the world and in various stages of their vocational journeys have landed fulfilling work thanks to his thoughtful career advice, which has also been showcased in publications like Forbes, MSN, CareerAddict, Ladders, Best Colleges, Ivy Exec, Capitalism.com, and vidIQ. Aaron has a BS in English & Communications from Liberty University bolstered by a professional credential from UC Berkeley. He’s collected practical experience while following various career paths, and he enjoys sharing the resulting insights with everyone. You can contact him through his LinkedIn profile or on Twitter. Please note, we don’t accept guest posts, and all such requests will be ignored.