Personal Statement
Detail-oriented and creative professional with 6+ years of experience creating visual merchandising strategies to promote brands in retail stores. Proven track record of developing unique and attractive display designs and creating innovative pricing/tag concepts. Adept at researching consumer behaviour, liaising with suppliers, styling store space, and training new staff on visual merchandising.
Work Experience
Visual Merchandiser | June 2021–Present
Tiffany’s, Regent Street, London
- Revamped entire floor plan and merchandising by selecting appropriate places to display pieces, furniture, and accessories
- Surpassed store’s quarterly sales goal by 47% by creating attractive merchandising designs
- Trained 25 staff members on product features and display styles
- Select theme-based merchandising styles to enhance visual appeal of the store and attract more customers
- Awarded Visual Manager of the Month 2 times during 2021–2022
Visual Merchandising Assistant | January 2019–May 2021
Hugo Boss, Oxford Street, London
- Trained 30 staff members every 6 months in collaboration with senior training manager
- Designed merchandising plan and actions after analysing location-specific selling reports
- Changed floor and merchandising arrangements as per seasonal changes, business requirements, and latest trends
- Installed and maintained holiday decorations, including a full Christmas set with a 22-foot tree and 3 Easter sets
- Increased branch revenue by 38% during 2019 and 45% in 2020
Visual Merchandising Intern | November 2016–December 2018
Hugo Boss, Oxford Street, London
- Reviewed new decoration material while providing feedback to merchandising department
- Assisted advertising department by choosing appropriate photos for print ad placement
- Conducted research by visiting multiple stores to create unique decorations and designs
Education
London College of Fashion, London | September 2012–July 2016
BA (Hons) Fashion Visual Merchandising and Branding – Upper Second-Class Honours (2:1)
- Relevant Modules: Curating the Consumer Experience, Fashion Branding for the Physical Environment, Principles of Fashion Visual Merchandising
Hounslow Sixth Form Centre, London | September 2005–June 2012
- A-Levels: Business Studies (B), English Literature (B), History (C)
- GCSEs: 10 A–C including Maths, English, and Geography
Additional Skills
- Technically proficient in using Adobe Systems, Adobe Creative Cloud, Adobe Illustrator, SmugMug Flickr, and Trimble SketchUp Pro
- Solid expertise in conducting research on latest trends
- Ability to collaborate with teams to provide active support
- Excellent interpersonal, communication, analytical, and organisational skills
- Bilingual, fluent in English and French
Hobbies & Interests
- Hockey
- Reading fiction
- Attending science-fiction conventions
- Cooking Italian food