There is no secret sentence in a cover letter. It’s no secret that the first sentence of your cover letter should get the reader’s attention and convince them to read the rest of your application.
Here are 4 strategies for starting a cover letter in a way that engages the recruiting manager, along with example sentences:
- Highlight your most relevant achievement: ‘As an award-winning photographer published in National Geographic, I’m sure I’ll be a great fit for your open role.’
- Drop a company reference’s name (with their permission): I was talking with your CFO James Chen at a recent networking event, and he advised me to apply for your Data Analyst role after hearing about my qualifications.’
- Showcase research you’ve done on the employer: ‘I saw in your latest press release that you’re expanding to Luton, a town in which I have many useful business connections.’
- Show your passion for your work: ‘I’ve been obsessed with horses since I was a child, and the opportunity to work with them full-time would be a dream come true.’